50 Cent is making some major power moves, he’s announced that his business SMS headphones will be teaming up with Disney World’s Park’s and resorts to become the official headphones of the company. There are so many Star Wars nerds and Disney Princess crazed fans out there. Way to tap into a market Beats by Dre wasn’t touching.
As part of the agreement, SMS Audio is now the official headphones of Walt Disney World Resort and Disneyland Resort, as well as of the Official Disney Fan Club. It will also be a sponsor of “Star Tours – The Adventures Continue” attraction at Hollywood Studios, and a sponsor of the Avengers Super Heroes Half Marathon Weekend and Star Wars Half Marathon Weekend at Disneyland Resort.
SMS Audio’s products are currently sold throughout the resorts, and the new Second Edition Star Wars collection will be available later this spring. Products will also be featured at Disney’s annual Star Wars Weekends, and SMS will participate in the D23 Expo 2015: The Ultimate Disney Fan Event, held this summer at California’s Anaheim Convention Center.