Beyoncé is clearly thinking ahead and investing her money wisely. Beyoncé and her management company Parkwood invested $150,000 into Sidestep, an app for buying concert merchandise and skipping the line to pick it up at the show.
Beyoncé previously invested in WTRMLN WTR, a watermelon beverage company, and is believed to have ties to juicing machine maker Juicero. With her investment in Sidestep, though, she could directly help artists earn more money.
Very smart, Tech Investment is where it’s at.