Snapchat had to apologize after using an ad that was geared towards the infamous 2009 incident of Rihanna and Chris Brown… Now, they are under fire….
According to Vibe.com:
The ad reportedly appeared for a limited time in the U.S., but was shared across multiple social media platforms. The ad is a variation of the popular pass-time game, “Would You Rather,” giving the options of: “slap Rihanna” or “punch Chris Brown.”
Fans immediately attacked the social site for its tone deaf advertisement. In a statement issued to BBC News, the company said: “the advert was reviewed and approved in error, as it violates our advertising guidelines.” “We immediately removed the ad last weekend, once we became aware. We are sorry that this happened,” the statement reads.
Snapchat has reportedly been on the decline in the past year. In Feb. 2018, it was reported that the company lost $1.3 billion in value. It was suspected that Kylie Jenner caused the drop after she criticized the app’s new update, but it was later revealed that Snapchat has been dealing with internal issues for some time now.
Is it just me, or is this ad that popped up on my Snapchat extremely tone deaf? Like what were they thinking with this? pic.twitter.com/7kP9RHcgNG
— Royce Mann (@TheRoyceMann) March 12, 2018